The Big Question regarding
The Da Vinci Code:
Do We Protest, Boycott, or
Engage?
Culture critic and writer Craig Detweiler described it this way in a
recent forum discussing The Da Vinci Code: “We have to realize there’s
a reason a book sells millions of copies – and we can’t just dismiss it
as a bad thing. This is really significant here. We can protest and
criticize all we want, but the truth is, I’m more interested in finding
out why the culture is so fascinated by a book that claims to have
discovered a cover-up by the church that potentially could challenge
the validity of the Christian faith.”
Craig’s right. Popular culture gets its name because it’s popular. I’m
interested in looking deeper at why the culture is so easy to convince
that Christianity’s a fraud. What have they been exposed to that has
caused this response? Have we as believer’s done the best job of
presenting the love of Christ to the culture? What could we have done
that may have created this backlash? They are difficult questions, but
if we really want to impact the world, we have to continually
understand how culture changes, and how we should respond to that
change.
In the case of The Da Vinci Code, it’s not really about flawed
theology, poor research, and distorted facts. All of those things fill
the book of course, but focusing on those issues will only be perceived
as shrill harping. We’ll never win there. That’s why I recommend a
different course. Let’s stop criticizing and start conversing. Let’s
begin listening to people, and responding to their questions with
honesty, love, and respect. I have yet to meet a person who became a
Christian because he was humiliated into the decision.
So as you think about your own personal reaction to the movie, and how
you’ll discuss the film with your friends, co-workers, and family, here
are a few things to consider:
1. How you discuss the film reveals a great deal about your own
relationship with God. Communication researchers know the non-verbal
aspects of a conversation say much more than the words. Therefore, our
attitude and perspective communicates just as much as the information
you’re sharing. When the subject comes up, are your hostile? Defensive?
Superior? Frustrated? Or do you react out of love, looking for the
opportunity to share the real story of your faith? That doesn’t mean
compromise, but it does mean sensitivity.
2. I’m not so sure God really needs defending. There are many believers
out there who seem to thrive on their ability to defend the faith. Yes,
we should know the facts and doctrinal principles of our faith, (I have
a Ph.D. in Theology myself), but in cases like this, God can handle
this film and anything else quite well by Himself. I’m frequently
reminded that although God graciously allows me to take part in His
eternal plan, He certainly doesn’t need me. The truth is, our job isn’t
to defend the honor of God, like some over zealous boyfriend defending
the honor of his girlfriend. Our job is to reach the world with a
message of hope – to tell them the good news of Jesus Christ. Often,
spending our time building fortresses to defend the faith just
distracts us from our real assignment.
3. Before you speak, consider how your non-Christian friends will
respond to the message. They don’t operate from our playbook. They
don’t understand and therefore respect what the Bible says, so they
don’t share our worldview. It’s about PERCEPTION. In a media driven
culture, “perception” is just as important as “reality.” How an
audience perceives our message is critical to the successful
communication of that message. I would submit that throughout history,
we could have stopped bloodshed and devastation had we been more
sensitive to the public perception of our pronouncements. Jesus was
remarkably aware of His audience, and always responded sensitively to
different types of people.
Galatians 1:10 tells us that it’s not about “pleasing men.” It’s not
about being spineless. I believe the world is looking for men and women
who aren’t afraid to stand up for the Truth. But Acts 17 teaches us
that we also have to engage and justify their attention, in order to
begin the conversation.
4. Know what you’re talking about. It’s interesting that the crowd’s
reaction to Jesus in Matthew chapter 7 wasn’t about how anointed He
appeared, his speaking skills, or even the content of His message. They
remarked that Jesus spoke as “one having authority.” We could do well
to make sure we have our facts in order, and speak from a position of
expertise, so that regardless of whether the audience agrees with us,
they have to concede that our argument has authority and “works.”
Recently, we’ve seen the damage that Christian leaders create when they
speak without thinking, so it’s vitally important that we engage our
brains before we open our mouths.
I wish we lived in a world where everyone agreed with me, but I can’t
even get my wife to do that. The fact is, in a democracy, people have
the freedom to make outrageous statements, spark controversies of all
kinds, and offend. But I’m absolutely convinced that with certain
exceptions, the answer is engagement, not building walls, protesting,
or boycotting.
Speaking of change, will The Da Vinci Code drive millions away from the
historic Christian faith? This, in my opinion, is doubtful. The Barna
Research Group reported that less than one-tenth of 1% of the people
who watched “The Passion of the Christ” actually accepted Christ as a
result of viewing the film. The gay population won’t spike because of
Broke back Mountain, and I doubt The Da Vinci Code will create a nation
of agnostics. What it will do is give us one of the greatest platforms
we’ve had in a long time for sharing the story of our faith.
Don’t waste this opportunity by holding a picket sign. Be ready to
engage in a spirit of friendship and respect that will begin a
conversation that could eventually change the culture.
Phil
Cooke is President & Creative Director of Cooke Pictures, based in
Santa Monica, California, and founding partner in commercial production
company “Thomas Winter Cooke.” As a producer, media coach, and
consultant, Phil works with many of the largest and most effective
faith based organizations, and speaks at workshops, seminars, and
conferences on a global basis. He’s considered an international expert
on the subject of “change” and a regular contributor to major
magazines. He’s most likely the only working producer in Hollywood with
a Ph.D. in Theology, and his blog at philcooke.com
is considered one of the most insightful resources on the web on issues
of faith, culture, media, and the power of change. If you would like to
interview Phil Cooke, you can contact him at (818) 321-8574 or by
e-mail at:
info@cookepictures.com.
His website can be found at
www.cookepictures.com.
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